SEL District Logo Guidelines

Due to a water main break causing a lack of water, all SEL schools and buildings will be closed today, 
Tuesday, November 30, 2021.

SEL District Logo Guidelines

SEL District Logo Guidelines

As an organization develops and grows, it becomes increasingly important that measures be taken to protect the organization’s name, brand, and reputation. It is important to the District's identity and image to maintain consistent use of the logo. A logo is more than an illustration. Our logos define and identify the District and our schools within the community. The District seeks to protect these images and their use for events, activities, and materials that benefit the District and further its mission. The South Euclid Lyndhurst School District has trademarked the District logos with the U.S Patent and Trademark Office. To help others use our logo and mascots in a professional manner, we have created guidelines for use.
Permitted Uses

The District permits the following uses of its trademark(s):

= To recognized and approved student and school groups in the District without prior approval

= To community groups, which support the District’s curricular or extra-curricular activities, such as PTA and booster clubs, with prior written approval of the Athletic Director or Superintendent/designee.

= To other groups, organizations, or commercial entities, partnering with District on special event activities with prior written approval from the Athletic Director or Superintendent/designee


Uses Not Permitted

Logo(s) may not be used in connection with the following products or in any other manner that would injure the reputation of the District. Prohibited uses include, but are not limited to:
= Alcoholic beverages

= Tobacco products

= Inherently dangerous products, such as firearms, explosives, knives, and fuels

= Obscene or disparaging products

= Sexually suggestive products, such as slogans imprinted on clothing


The logo may not be used in connection with any product or service that is likely to cause confusion among users or in any manner that disparages or discredits the District.


Image Quality:

The District logos should not be redrawn, modified, or displayed in rough form. Use the logo and mascots from electronic file versions. If a high-resolution copy of the district logo are needed for a particular purpose, contact the Athletic Office at 216-691-2100.


The logos are designed according to specific height and width ratios. Even slight distortions will affect the consistency of the presentation. Always display the logos in their original proportions regardless of the logo size, placement, or use.


The South Euclid Lyndhurst Schools’ District logos are trademarked and owned by the District. Any commercial or third party uses of these logos must receive prior approval by the Athletic Office or Superintendent/designee. The Athletic Office is responsible for administering the visual identity program and editorial style guidelines for all publications and printed materials. Any questions about the program should be directed to that office. You can reach the Athletic Director at 216-691-2100. 

Specialty Items

A number of commercial goods and specialty items will be printed using the South Euclid Lyndhurst School district logos. Regardless of the funding source, the Athletic Director or Superintendent/designee, prior to manufacture or distribution, must approve all commercial use of the logos.


Charles F. Brush High School is named after the man who created an electric arc lamp, which burned as bright as four thousand candles. On April 29, 1879, Brush presented 20 arc lamps to Cleveland residents in the city’s Monument Park to market his invention to the city. Cleveland is now known as the first city to have street lighting in the United States. In 1961, Korb Field became the brightest nighttime football field in the country as General Electric engineers from NELA Park installed experimental mercury floodlights. While the high school’s halls are not lit by arc lamps, they are certainly filled with Arc pride. Feel the power! Yes, that is one of the school’s on-point slogans.






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